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REVIEW

Hopstack

Grow your business quickly. Keep your calendar overbooked with sales meetings.

BACKGROUND

Please describe your company and your position there.

I am a cofounder at Warehouse automation SaaS platform focussed on improving fulfillment throughput and efficiency.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Enfogen?

We onboarded Marketsquads to automate our outbound Linkedin campaign with a goal of improving conversions of Marketing qualified leads (MQL)

SOLUTION

How did you select this vendor and what were the deciding factors?

We finalized the vendor based on the simplicity and ease of use of the product.

 

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Before onboarding Marketsquads, we were manually running our outbound campaign which was very time-consuming and ineffective. Most importantly, it prevented us from running simultaneous experiments and measuring their effectiveness.

 

How many resources from the vendor’s team worked with you, and what were their positions?

We worked with the two cofounders at Marketsquads

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We improved our open rates by 30%, and most importantly saved 10 hours per week.

 

How effective was the workflow between your team and theirs?

The communication flow was efficient, and we could schedule meetings with them whenever we needed help.

 

What did you find most impressive or unique about this company?

The simplicity of the tool, and its tight integration with Linkedin is the most impressive aspect of the company

 

Are there any areas for improvement or something they could have done differently?

The user interaction of some of the tools could be better.

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QUESTIONS YOU MUST ASK

What are lead generation services?

Lead generation services are designed to help you attract the attention of people who need your products or services. We help you build the most effective marketing strategies to ensure you’re attracting the people who are most likely to convert into customers.

What are the benefits of lead generation?

Lead generation can help you expand your market, grow your following, and boost your revenue. It can also improve the quality of your leads and build visibility and awareness for your brand. With the right lead generation services, you can automate your lead generation and reduce or eliminate cold calling.

Why lead generation is key for business growth?

Your business needs to successfully attract new customers and generate more sales. Through lead generation, you will receive a steady flow of high-quality leads that are more likely to convert into sales. Without lead generation, your business will likely struggle to connect with the people who need your products or services most.